Testing Logos

Testing Logos

We’re testing logos for a client today. Surveying your clients prior to choosing a logo is a smart decision. Since they are the ones that buy/use your products and services, they’re truly the target audience for any rebrand. For this client, we’re...
Response to RFP – Business Advisory Services

Response to RFP – Business Advisory Services

So, you want to land the business. But it’s big business. Big, big business – tens-of-thousands-or-even-millions-of-dollars big. It’s no longer good enough to just take a client for lunch or a beer after work and engage in some Class-A schmoozing. To...