Rockwood Custom Homes  —

  • Advisory Services/
  • Communications/
  • Creative Executions/
  • Marketing/

Rockwood Custom Homes is a Calgary-based, luxury-home builder. Widely recognized as one of Calgary’s finest, Rockwood prides itself on building beautiful homes that cater to each client’s individual requirements. Offering a full suite of architectural design, construction and interior design services, Rockwood Custom Homes has received more than 25 awards and distinctions from local and national associations.

Description of Services

Blunt started its engagement with Rockwood in 2012, when we were hired to rewrite the entirety of its web copy. Since that time, two websites later, Blunt is the PR agency of record for Rockwood, working on everything from press releases to media kits to award nominations. Blunt has completed more than 20 winning award applications for Rockwood and its president, Allison Grafton, helping to secure the company awards such as Alberta Venture's General Contractor Award, Profit 500 recognitions and Fast 50 list rankings. Blunt has provided a range of PR services to Allison Grafton herself, helping to elevate her public presence in local and national arenas, as a speaker, host and media favourite. With Blunt's assistance, Allison is a WXN Hall of Famer, a regular on the Profit 100 Top Female Entrepreneur's listing and a past winner of RBC's Women of Influence Momentum Award. Blunt is a core part of Rockwood's communications and marketing team, preparing responses to RFPs, writing speaking/interview notes, preparing polished presentations and regular web updates.

Thanks in part to the efforts of Blunt Strategic, Rockwood Custom Homes and I have received numerous credible award recognitions. With her knowledge of the publishing industry and in-depth understanding of Rockwood Homes, Agnes writes effective, persuasive copy that truly captures what we want to be communicated. Her clear communication style is instrumental in helping to get our company some fantastic public recognition.

Allison Grafton
Rockwood Custom Homes